Your products and services define your organization to others. Because they are such an integral part of your business identity, it can be difficult to conduct an objective assessment of products and services. Do they still contribute to your business goals? Should you abandon products? Should you add services? Do you really have the capacity to offer the services you would like to offer?

Sterling Associates, LLP, has developed a highly effective tool for evaluating products and services.

Using a variety of decision "filters" we can help you identify the products and services that are consistent with your business mission and goals, those that you truly have the capacity to provide, and those that you want to offer. As part of this assessment, we also assist you with developing start-up, exit and capacity-building strategies.